May 2016 round up
We achieved some excellent coverage during Awareness Week, there are far too many to highlight them all but a snapshot includes:
On 9 May our Patron Caroline Quentin was interviewed on ITV This Morning to kick off Awareness Week and also did a live cooking slot with our Food Ambassador Phil Vickery. Click for recipe. Caroline was also interviewed by Crumbs magazine where she talks about her diagnosis journey and urges those with symptoms to get diagnosed.
Regionally there was a huge amount of coverage across the country including a letter from our Chief Executive Sarah Sleet which was featured in many regional newspapers and also on their online websites. There were also case study interviews and a number of papers published articles on the best local restaurants that offer gluten-free food.
An example of the coverage includes:
- Wiltshire Times
- Daily Record
- Get Reading
- Chester Chronicle
- Bradford Telegraph & Argus
- Yorkshire Evening Post
- Manchester Evening News
- This is Liverpool
- Wales Online
- Barnsley Chronicle
- Birmingham Mail
- Bournemouth Echo
- Oxford Mail
- Daily Record.
To read more about media coverage that was published during Awareness Week see our round up.
In addition to Awareness Week coverage, there was an excellent interview with Sarah Sleet on BBC Radio 4 You & Yours regarding cuts to gluten-free prescriptions along with a case study. You can listen again online – the interview starts at 32 minutes in.
The Grocer printed an article regarding fat and sugar content in gluten-free bread which included a quote from Coeliac UK which was also picked up by the Daily Mail and also in a double page spread in The Sun.
We were quoted in Third Sector magazine regarding the Coeliac UK TV advert which was also picked up by The Times.
Finally, The Sun, The Daily Mail and The Independent published stories with statements from Colombia University regarding gluten-free and they all clarified that the gluten-free diet is essential for those diagnosed with coeliac disease.